Inkjet Printers & Printers/Cutters

We’ve got Pro 4 on the brain these days. It’s hard to think about anything else. We’re eating “4” cookies and “4-ranges” here at the office, tweaking Pro 4 web pages, printing Pro 4 samples, and taking orders as fast as we can among other things.

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If you’re in the sign industry, and spending any time on the webby-web, you might have seen some of our teasers about a new “4”-like machine. Well, it’s finally here. The original “Pro” line started in 2002, and has been a part of our flagship of printer/cutters ever since. 10-years later, we’re on the 4th edition. It seems like it’s been a lot longer, and in most technology-circles, that’s a lifetime.

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We came across some fun images and info on truck graphics. In our opinion, when it comes to digital graphics that move at 60 mph, you’ve got it right when the picture tells the story. Include a little branding and eliminate the words and they’ll “get the picture.” Advertising on the side of a truck can be really powerful. Here are some facts and figures about moving billboards.

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The shirt-maker. That’s what we’re calling the BN-20 now-a-days thanks to some recent conversations heard around the office. Turns out the young BN-20 VersaStudio (only 8 months old now) is making a splash in the decorated apparel market as a T-Shirt printer. You should have seen the crowds at our booth at ISS Long Beach last week. Everyone wanted a glimpse and a sample and some more info. They were 4 deep and blocking the aisle!

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by Matt Richart, Digital EFX Wraps

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So we were preparing for a show the other day – the Dieline Conference. Our creative team came up with a great design for our booth and Bryan in our service bureau went to work creating it. The design required a second-surface image on clear acrylic. The chosen tool for the job? The VersaUV LEJ-640 flatbed/roll to roll hybrid printer of course. Only one problem. Our VersaUV was out on the road at a few tradeshows. Second choice? Print to high gloss paper and apply it facedown (2nd surface) to the acrylic using an extremely thin, double-sided adhesive, optically clear laminate. Piece of cake!

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In show business, a triple threat is someone who can sing, dance, and act. At Roland, we’ve mastered the three disciplines of printing, cutting, and printing and cutting together. Like many Hollywood triple threats, we have found that one aspect of our talents has often overshadowed the others. In our case, we have become very well known for integrated print/cut devices. We offer a wide variety of sizes and configurations, and have been the leaders in the segment since we introduced the first integrated machines over 13 years ago.

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We rarely have dull days around the sign shop, and yesterday we received a request for a long time satisfied customer at the local Chevrolet dealership. He needed to advertise four sizes of tires, with a “Good”, “Better”, and “Best” option. These tires would be on display in the service drive area of the dealership. I was presented with the necessary copy and was told to “get busy-we need these before closing time today”. Ok, deadlines can be met….so back to work I go!

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Stickers. Decals. Lettering. It’s not something that an average person ponders on a regular basis, but if we had a means, I bet we’d all use custom stickers quite regularly. This thought occurred to me as I was looking through our list of owners for the STIKA portable vinyl cutters. What an assortment of small businesses, large businesses, schools and just regular people. The STIKA is being used for custom decals, t-shirt deco, personalized gifts, bakeries, realty signage and so much more.

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How much easier would it be to sell your package concept to your client or your superiors if you could make new mock-ups every day as your design evolves?

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